Meaning of "Retention"
The percentage of customers who return to use the service repeatedly after their first visit
"Retention management is crucial for the long-term success of a service."
Related slang words
BrandingActivities designed to instill the brand’s image and identity in customersConversion rateThe percentage of visitors who take specific actions, such as signing up or making a purchaseFunnelA funnel-like flow where customers enter and exit in stagesPositioningA strategy for establishing our brand’s position in customers’ mindsRisk HedgingMinimizes damage by spreading out potential risksSegmentA segment of the overall market defined by specific criteriaResource AllocationAllocating limited resources, such as personnel and budget, efficientlyRun a pilotConducting a small-scale trial run prior to the official launch