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From the latest slang used by Korea's MZ generation to the hottest trends right now, check them all in one place.
This is a marketing and sales tactic that creates a sense of urgency by claiming that benefits such as job retention or promotions are about to expire, with the aim of securing a purchase or closing a deal.
"After emphasizing that the deadline was fast approaching with the phrase “only until the end of this month,” they finally got me to start drafting the contract today."
A nickname for "Tamtamberin the Emperor," used to praise the streamer Tamtamberin, who has gained attention for her cute voice and popular content
"I listened to Tamhwang's voice again today and laughed the whole time during the broadcast—his energy was seriously off the charts!"
Watching or enjoying performances, sports, and other events from home (online)
"Since the pandemic, I’ve gotten used to staying in, so I’ve started watching TV shows and sports games at home every weekend."
In 2026, a wolf that escaped from Daejeon O-World was captured after 10 days
"That animal really looks like a wolf-dog—it gives off both wolf and dog vibes."
"A beauty term that emphasizes subtle color differences, short for 'No two shades are exactly alike.'"
"They look similar, but I bought this one because it has a pinker tone. You know that kind of pink, right?"
"Alba-ro" is a neologism that uses the pun "alba (part-time job) + bujok (shortage)" to express the sense of economic deprivation caused by a lack of funds for tuition or living expenses, while bitterly satirizing this situation by likening it to being a "rich person in name only."
"Every time tuition comes around, I end up broke, and every time that happens, I switch into “I’ll just work more part-time to get by” mode."
Someone who doesn't leave comments but simply "likes" others' posts and watches from the sidelines
"I'm a silent follower who's too shy to leave comments, so I just quietly hit "Like."
An alter ego or secondary account, rather than one's true self
"Outside of work, I go by my alter ego as a travel writer."
A term specific to Korea for a sweatshirt, typically a round-neck top that is pulled over the head
"It's been getting chilly lately, so just throwing on a sweatshirt keeps me pretty warm."
A term used to criticize viewers who are perceived as ruining the atmosphere by treating a specific internet broadcaster as if they were the "main show"
"Suddenly, someone in the chat said "What the hell", and everyone felt uncomfortable, so the mood took a nosedive."