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Trendy media covering Korean MZ generation culture and latest slang

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From the latest slang used by Korea's MZ generation to the hottest trends right now, check them all in one place.

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Neoljjida

Fall널찌다#사투리Ancient Meme

Dialect term meaning to fall down

"It would be a disaster if you fall from the stairs."

Seo-Beu-Gong

Setter서브공#밈/유행어#마인드셋#MBTI#덕질/팬덤2000s Meme

This term refers to a type of male supporting character who, despite playing a significant role and remaining close to the protagonist, is either pushed to the sidelines in the narrative or never ends up forming a romantic connection with the protagonist, leaving the audience hoping for such a connection.

"It was even more disappointing that the drama focused on the protagonist’s rival as a secondary love interest, building up emotional tension, only to never bring them together in the end."

Ppi-Ra

leaflet삐라#사회/이슈

These are propaganda leaflets distributed for the purpose of psychological warfare against South Korea and North Korea

"North Korea scattered leaflets around mountains and roads as part of its psychological warfare against the South."

Teu-Raek-Syeon/Traction

Traction트랙션/Traction#직장/비즈니스#판교어2010s Meme

Key performance indicators that emerge as the business begins to grow in earnest

"Investors are very positive about the initial traction of our service."

Hyeong-Hae-Hwa

Skeletonization형해화#마인드셋#사회/이슈2010s Meme

A state in which the content or essence has disappeared, leaving only the form or outward appearance, and thus lacking meaning or value

"Far from reaching a conclusion, the meeting was merely accumulating a pile of incomplete materials."

Gong-Gu

Tools공구#마인드셋#SNS#줄임말#경제/재테크2010s Meme

A practice or system in which an influencer enters into a contract with a specific company to act as an intermediary for purchases, enabling consumers to obtain products at relatively low prices through group buying

"This month's group buy features a lower price than usual, as the items are sold individually rather than as a bundle, and orders can only be placed via the provided link."

Di-Ji-Teol-So-Oe

Digital Exclusion디지털 소외#라이프스타일#마인드셋#경제/재테크#사회/이슈#IT/개발2020 Meme

This refers to the phenomenon in which older adults and those with limited digital literacy struggle to use digital technologies such as kiosks and mobile apps, resulting in their exclusion from services, information, and opportunities in the digital environment or their relative lag behind others.

"Recently, local welfare centers have been expanding their basic smartphone training and support for using kiosks to reduce digital exclusion."

ㅃㅁㅈ

ㅃㅁㅈㅃㅁㅈ#밈/유행어#게임#줄임말2000s Meme

This is an abbreviation used to indicate the "in-game" status on StarCraft's fast infinite map.

"If ㅃㅁㅈ appears in the chat, it means the match is still in progress."

Gaep-Sang/Gaep-Sang-Seung

Gap/Upward Gap갭상/갭상승#마인드셋#경제/재테크2000s Meme

A phenomenon in which the opening price is higher than the previous day's closing price, typically occurring when the market is shifting to an upward trend

"Today, the market opened significantly higher than the previous day's closing price, reflecting investors' expectations."

Hak-ryeok-go-sa

College Scholastic Ability Test학력고사#직장/비즈니스

University entrance exams prior to the CSAT

"The atmosphere at home was tense on the day the college entrance exam results came out."