Meaning of "Kimchi at Cost"

Sil-Bi-Gim-Chi

Kimchi at Cost실비김치#라이프스타일#사투리#밈/유행어2010s Meme

A neologism or proper noun referring to a brand of extremely spicy kimchi sold in Daejeon, derived from the term “silbi” (meaning “silbi without the markup”)

"I made bibimbap with the silbi kimchi my mom bought in Daejeon, and it was so spicy it made my mouth tingle."