Meaning of "Purchase/Rental"

So-Jang/Dae-Yeo

Purchase/Rental소장/대여#경제/재테크#IT/개발#라이프스타일2010s Meme

Ownership: A payment method that allows you to purchase digital content (works) and retain them permanently

"If you like a title, you can purchase it as a collection to watch it indefinitely."